01 / LEAK
Unclear offer or messaging
If visitors cannot tell what you do and who you help, they have little reason to stay.
Conversion clarity for local service businesses
Find the gap between visits and bookings.
An instant conversion leak detector that shows local service businesses why their visitors leave without calling or booking.
Free four-check report. No payment required.
4 initial checksPlain-English findingsOne-time upgrades
Illustrative report
Website conversion check
A clearer path from visit to enquiry.
Example only · Not an audit of a real business
Offer clarity
ClearNext step
ReviewTrust signals
ReviewMobile readiness
ClearMake the next step obvious.
Use one clear action near your offer.
For businesses where the next call matters
Plumbers
Electricians
HVAC services
Cleaners
Landscapers
Local trades
01 / Spot the friction
More traffic won’t fix a leaky website.
People arrive ready to solve a problem. Small points of friction can stop them from taking the next step. Start with these four common leaks.
02 / LEAK
Missing trust signals
Without visible reviews, credentials or proof of your work, choosing you can feel like a risk.
03 / LEAK
Broken or difficult quote forms
A form that fails, asks too much, or is hard to use on mobile can interrupt an otherwise ready-to-book enquiry.
04 / LEAK
Weak first-screen calls to action
Visitors should quickly know what you do and how to call or request a booking without hunting through the page.
02 / Your free starting point
Check the essentials in minutes.
See how your site handles messaging, calls to action, trust, and mobile readiness. Your free report highlights the first four checks.
Get my free score01
Is your offer clear at a glance?
02
Is there an obvious next step?
03
Can visitors find reasons to trust you?
04
Is your website ready for mobile?
03 / Understand what to do next
Not another dashboard. A practical next step.
Start with the free four-check report. If you want to go deeper, the complete 13-point checklist gives you a more detailed list of fixes to work through.
- Understand the friction in plain English
- See what to review on your own website
- Give your designer a clearer starting point
Leakfinder / Fix checklist
SampleTurn “What now?” into “Get a quote.”
CHECK
First-screen call to action
LOOK FOR
A clear action beside your main service offer.
WHY IT MATTERS
Visitors should not have to search for how to contact you.
SUGGESTED FIX
Use “Request a quote” and make your phone number easy to tap on mobile.
Illustrative content, not a real website assessment. No performance improvement is promised.
04 / Start free. Choose your next step.
Clarity first. One-time upgrades when you need them.
No subscription. Follow the path from the free audit to the checklist, then the Execution Pack.
STEP 01
Free report
Free
Your first four checks
Find your starting point.
Four initial conversion checks
Messaging, action, trust and mobile
A clear first look at the essentials
Get my free score
Start with your website URL.
STEP 02
The full check
Complete checklist
$29
USD · one-time payment
Go deeper. Work through the fixes.
Complete 13-point fix checklist
More detail beyond the free checks
Practical guidance to work through
Start with the free report
Available after your free audit.
STEP 03
Execution Pack
$149
USD · one-time payment
Turn the checklist into an action plan.
Mobile call-button guidance
Form structure and copy
Trust and urgency text blocks
Explore the Execution Pack
Available after the complete checklist.
The Execution Pack is a digital action plan, not a done-for-you website service. The checklist and pack are separate one-time purchases.
05 / From checklist to action
Know the issue? Make the next move clearer.
The $149 USD Execution Pack gives you a digital Action Plan for putting the checklist to work, yourself or with your website provider.
- A mobile call-button pattern
- Quote form structure and copy
- Trust and urgency text blocks
Available after the complete 13-point checklist. Digital guidance only; website changes are not carried out for you.
Execution Pack / illustrative excerpt
Your local service business
Tell us what needs fixing.
Clear service area. Straightforward next step.
Call to discuss your job
Request a quote
Your name
Phone or email
What do you need?
Make the next step feel clear.
State your service area. Add genuine credentials. Only mention availability or response times you can support.
Sample layout and copy only. Adapt every claim to your business.
06 / Straight answers
Before you run the check.
What it covers, what comes next, and what it does not do.
What does the free report check?
It starts with four essentials: whether your offer is clear, the next step is obvious, visitors can find reasons to trust you, and the website is ready for mobile. It is a starting point, not the complete 13-point checklist.
Who is Leakfinder for?
Local service businesses that rely on calls, quote requests and bookings — including plumbers, electricians, HVAC services, cleaners, landscapers and other local trades.
What does the $29 checklist add?
After the free audit, you can buy the complete 13-point fix checklist for $29 USD once. It goes beyond the four initial checks with practical guidance to work through on your website.
When can I get the Execution Pack?
The $149 USD one-time digital Execution Pack is available after the full checklist. It provides an Action Plan with mobile call-button guidance, form structure and copy, and trust and urgency text blocks.
Will Leakfinder fix my website or guarantee more bookings?
No. The report, checklist and Execution Pack provide diagnostic guidance, not implementation or a promise of results. You or your website provider will need to review and make changes.
Is this a subscription?
No. The free report is free. The complete checklist and Execution Pack are separate, one-time purchases in USD. Start with the free check before choosing a paid next step.
Less guesswork. A clearer next step.
Find the leak. Start with your URL.
Before spending more on traffic, check whether your website makes it easy to call, enquire or book.
Free four-check report. No payment required.